This rebrand and packaging project focuses on revitalizing the identity of a premium coconut company that specializes in natural, health-conscious products—coconut flour, coconut sugar, and coconut cream. The new branding emphasizes purity, sustainability, and well-being, catering to health-conscious consumers who seek wholesome, organic alternatives in their daily diet.
The refreshed visual identity incorporates earthy tones, minimalist design elements, and eco-friendly packaging to reflect the brand’s commitment to nature and nourishment. Modern typography, hand-drawn illustrations, and transparent labeling create a balance between sophistication and approachability, ensuring strong shelf presence in health stores.
This project highlights a cohesive, modernized brand identity that not only enhances the consumer experience but also strengthens the company’s position as a trusted source of premium coconut-based health products.
